Tagged: iPad RSS

  • Rashmi 9:39 am on April 10, 2011
    Tags: Apps, , iPad, Kids, Kindergartner, MaineSchool   

    Maine School Buys 285 iPad 2s for Pilot Project with Kindergartner Kids 

    Maine school is embarking on an interesting initiative. They are buying 285 iPad 2s and give it to kindergartner kids. In terms of overall cost involved in kindergartner stage, spend on iPad 2 is a small overhead.

    The idea began when teachers who owned iPad noticed a significant improvement in kindergartners — who had previously had trouble learning the alphabet — who were exposed to educational software on the iPad. The device is seen as more portable and less expensive than laptop computers, and more appropriate for the age group’s hands-on use. Officials hope to raise the literacy rates in the district from 62 to 90 percent within two years.

    This is exactly the kind of project we at Fliplog dream about. Download numbers and feedback we have received from users of Hindi app tells us that kids get tremendous amount of learning support from iPad apps. Parents were loving it and now schools are jumping into this adoption game.

     
  • Brij Singh 6:54 am on March 27, 2011
    Tags: , BBC, Comedy, Immersive, Interface, iOS, iPad, Touch   

    iPad Culture Spreads as BBC Comedy Team Explores iPaditis 

    It’s funny and tells how fast iPad has come into our consciousness.

     
  • Brij Singh 11:12 am on December 13, 2010
    Tags: BuyingGuide, Christmas, eBook, iPad, Nook   

    Recommended Read: eBook Buying Guide 

    Mike Cane has a very useful post on eBook buying. Perfect guide to help you out in Christmas season. It’s a must reason if you are planning on buying one.

    [H/T @lizcastro]

     
  • Brij Singh 10:10 pm on December 12, 2010
    Tags: adsinebooks, , iPad   

    WSJ: eBooks, Next Frontier For Advertising Agencies 

    Now here is something traditionalists won’t like. Idea is gaining traction where advertising agencies and few eBook vendors are planning to test ad units inside an eBook experience:

    The marketing world is drawing up plans to invade one of the last bastions of media that is largely advertising-free: books.
    As e-books proliferate, advertisers are experimenting with ways to pitch to consumers while they read, a trend that could change the publishing business but faces opposition from some traditionalists.

    Marketers are exploring a variety of formats, including sponsorships that give readers free books. Videos, graphics or text with an advertiser’s message that appear when a person first starts a book or along the border of the digital pages are also in the works. Ads can be targeted based on the book’s content and the demographic and profile information of the reader.

    Like everything else on internet nowadays, polarizing people across taste leads to new behavior and hopefully monetization. I am all for it if it leads to more revenue to authors/publishers and lower cost for readers.

     
  • Rashmi 12:14 pm on November 28, 2010
    Tags: Daily, Economist, iPad, ,   

    Plenty of action in tablet world. Here are few links for your weekend reading

    Financial Times – Old media tackle the challenge of the tablet. Heard for the first time about ‘finishability’ of content on iPad. Apple sold 7.5 million iPads so far.

    Joe Pompeo – Three tablet-based media ventures preparing for take-off. Mentions Nomad Editions, Murdoch’s Daily and Richard Branson’s iPad magazine initiative.

     
  • Brij Singh 6:22 am on November 16, 2010
    Tags: iPad, ,   

    Why iPad Magazine Apps Suck? 

    We spend lot of time tinkering with the magazine format. Couple of magazines we did develop for private circulation. We were not too happy with the outcome. There was always this nagging feeling that there has to be something more than just animated version of PDF content. That and a clear lack of subscription support slowed down our iPad magazine app initiative.

    We are still in touch with publishers and hopefully this situation will improve as technology matures and concrete behavior emerges from tablet usage.

    It’s good to see refreshing analysis by Khoi Vinh on this subject –

    My opinion about iPad-based magazines is that they run counter to how people use tablets today and, unless something changes, will remain at odds with the way people will use tablets as the medium matures. They’re bloated, user-unfriendly and map to a tired pattern of mass media brands trying vainly to establish beachheads on new platforms without really understanding the platforms at all.

    The fact of the matter is that the mode of reading that a magazine represents is a mode that people are decreasingly interested in, that is making less and less sense as we forge further into this century, and that makes almost no sense on a tablet. As usual, these publishers require users to dive into environments that only negligibly acknowledge the world outside of their brand, if at all — a problem that’s abetted and exacerbated by the full-screen, single-window posture of all iPad software. In a media world that looks increasingly like the busy downtown heart of a city — with innumerable activities, events and alternative sources of distraction around you — these apps demand that you confine yourself to a remote, suburban cul-de-sac.

    As it’s happening elsewhere, nailing this problem requires many experiments. Lot of throw-away code has to be written before we can claim one or two diamonds. Unfortunately industry insiders don’t always have the luxury of experiments.

     
  • Brij Singh 2:43 am on May 26, 2010
    Tags: , iPad, , Wired   

    Wired Magazine’s iPad Edition is Live on App Store 

    Ok this a fan boy post here. I love Wired magazine and I am sure most of the serious gadget geeks can’t live without this wonderful magazine. Today Conde Naste’ has launched iPad version of Wired and this is going to be huge for several reasons.

    Wired, by it’s unique place in technology journalism, is also expected to successfully showcase iPad as the future of media. I will be downloading it soon. Magazine has got great features and shows the potential of iPad in extending magazine’s reading experience.

    You can see the video here:

    This is what excites us at Fliplog. Idea of reinventing reading experience for different content formats is just getting started and we applaud Conde Nast for taking leadership role here.

    Small but not insignificant point about this iPad version is that it’s approved by Audit Bureau of Circulations (ABC).

     
  • Rashmi 12:29 pm on April 15, 2010
    Tags: iPad, Navigation, UX   

    Will the iPad usher in a “post-scroll era”? Gawker’s a convert.

     
  • Rashmi 2:50 pm on April 3, 2010
    Tags: Books, iPad, , Media, PaidContent, , VideoOnDemand   

    How iPad Can Save Media Industry? 

    ipad-media

    iPad launch is going in full swing. People are raving about it. It’s not just the regular Apple fanboys who are relishing the launch, media executives all across the world are waiting with the proverbial bated breath.

    Big question on their mind – Can iPad save the media industry? We looked around and found several posts which are must read and give us a sneak preview of what changes we can expect in the media landscape.

    Ryan Tate at Gawker – Turn your iPad into a futuristic news portal

    Dave Itzkoff writing on New York Times – Can the iPad do whatever a comic store do

    Robert Niles recommending Video on Demand – What is your strategy for delivering news via Video on Demand?

    John Dvorak’s predictable rant on MarketWatch. His point – The device that they are openly touting may provide the death knell for the lot of them. The gushing, long-winded yet shallow reviews do not help their cause.

    NPR Executives are excited about HTML5 and iPad. Brad Stone covering NPR’s iPad app. Digital Media Player is getting a strong push.

     
  • Rashmi 2:23 am on April 2, 2010
    Tags: Chand Ka Tohfa, Children, , iPad, Kidbooks, Pratham   

    Chand Ka Tohfa – Fliplog eBook for Children is Now Available on iPad App Store 

    Our first effort in children book category – Chand Ka Tohfa – is now live on iPad app store. I guess this was the easy part, now we need to get moms and dads to buy iPad and share this wonderful eBook experience with their kids.

    fliplog-on-ipad-app-store-2

    Download Chand Ka Tohfa from iPad App Store

    Download from itunes: http://bit.ly/d7Eso5

     
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